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Business Consultant

Matko Dragičević

About me

+385 99 825 5965

Hello! I am Matko Dragičević, a Master of Business Informatics with extensive experience in sales, digital marketing, and customer support. Throughout my career, I have developed skills in telesales, managing CRM and ERP systems, and using digital tools to optimize business operations. I approach every task with passion, whether it is improving sales processes, analyzing data, or providing exceptional customer support. This page serves as an overview of my knowledge, skills, and professional achievements. Explore my work and find out how I can bring value to your team or project. Thank you for being here – feel free to contact me for collaboration or additional information!<br><br> <br> <br>

Work experience

2025. - Today

Owner / Director

Algomed d.o.o. , mediation in healthcare

Algomed consists of two parts. An algorithm used to interpret symptoms, inform patients and explain what to expect at the doctor’s office. The second part of Algomed is Algolov, the only medical search engine in Croatia where you can book a service and view the entire range of examinations, clinics and surgeries in Croatia. The company was founded by two friends and we are the winners of the award for the best entrepreneurial idea
of the OBŽ in 2024

2019. - Today

Owner

Swipe, a digital marketing business

A digital marketing business that I opened right after college. The business’s activities include website development, web stores, SEO optimization, Google advertising, and email marketing. The business also operates my other business, a vacation home and paintball.

February 2023 - July 2024

Owner / Director

Allesmont j.d.o.o.

Flooring and furniture assembly work. The work was done abroad. My role as the owner and main organizer of the work was to coordinate the work with all parties involved. Organization of the work, finding people, organizing travel, accommodation, etc. Also communication with business partners and further planning

September 2019 - June 2020.

Back office / Marketing

MA.TE.MA insurance representation

Agency for mediation in insurance. Digitization of business and management of marketing on the local market. Introduction of Slack, Cloud system, crm system, website creation, email marketing, local SEO optimization and advertising on social networks.

September 2016 -September 2017

Sales agent / Telesales

Hrvatski Telekom

Active sales of telecommunications services and products to existing and potential customers via telephone contact. Researching customer needs and adjusting offers according to their requirements, with an emphasis on achieving sales goals. Monitoring market trends and knowledge of current products and services of Hrvatski Telekom. Managing and updating customer databases and administering sales activities in internal systems. Professional communication and building long-term relationships with customers through quality customer support. Participation in internal trainings with the aim of improving sales skills and product knowledge.

Education

2020 - 2023

Faculty of Economics in Osijek / Graduate studies

Major: Business Informatics / Mag.oecc

Graduate studies at the Faculty of Economics in Osijek, Business Informatics major, contributed to the acquisition of advanced knowledge and skills necessary for the business application of information technologies. The Business Informatics major covered the basics of programming, ERP and CRM systems, as well as digital tools for digital marketing, which enabled me to develop expertise in the analysis and optimization of business processes and in the implementation of technological solutions aimed at improving business efficiency and user experience.

2012. - 2016.

Faculty of Economics in Osijek / Undergraduate studies

Major: Management / Univ. bacc. oec.

Studying at the Faculty of Economics in Osijek, majoring in Management, provided me with a comprehensive education and development of professional competencies necessary for the business world. The first year of study was dedicated to general knowledge in economics, accounting, statistics and informatics, providing a foundation for understanding basic business processes. Over the next two years at the Management major, I deepened my knowledge in key areas such as human resource management, organizational behavior and business communication, developing the skills necessary for successful functioning and leading a team and achieving organizational goals.

2007. - 2011.

Braće Radić Vocational High School

Major: Economist<br><br> <br> <br>

The economics major provided me with the basic economic knowledge and skills needed for the business world. The school covered a wide range of subjects such as accounting, business mathematics, business economics and law, which provided me with an understanding of basic business principles and the functioning of the market. Through practical assignments and projects, I developed my analysis and planning skills, which prepared me for further education and career development in the business sector. I also took 3 years of additional classes in the form of the course Practical Company (establishing, operating and managing a virtual company).

Education

2020.

Svinaweb

Internet marketing freak

The SviNaWeb Academy with the Senior Marketing Freak certificate trains participants in advanced digital marketing skills, focused on the development and implementation of highly effective marketing strategies. Through this academy, participants acquire competencies in: advanced campaign planning and management, data analysis and interpretation, content strategy development, SEO and SEM optimization, creative advertising and communication via social networks.

The Senior Marketing Freak certificate proves that the participant possesses the comprehensive skills and competencies necessary for advanced digital marketing management, campaign analysis and optimization, and strategic brand positioning in the digital space.

2019.

Google Workshop

Google Digital Garage

The Google Digital Garage course provides the key digital skills needed to succeed in modern business and digital marketing. The program covers the basics of digital marketing, including SEO (search engine optimization), SEM (search engine marketing), email marketing, social media marketing, and content creation. In addition, participants learn how to use tools like Google Analytics to track and interpret website traffic data, enabling data-driven decision-making.

The course also covers the skills of building an online presence, from creating and optimizing websites to the technical and creative aspects that increase visibility on the internet. The course provides knowledge on creating valuable and relevant content to attract a target audience, as well as on the effective use of social networks such as Facebook, Instagram, LinkedIn and Twitter for promotion and interaction with users.

Consulting career

I worked as an external consultant on projects with various companies:

Priora International Medical Center

Municipality of Satnica – Interactive trail

Studio Kajba

Modeco

Hotel Đakovo

Expert d.o.o.

First property

A.R.L.A.

Skills

Website development / web store development

Website development / web store development in WordPress

Using, modifying or creating templates or creating from scratch

The Divi, Builder theme is a Visual Builder

SEO - search engine optimization

Optimizing website content for better organic ranking on the Google search engine

Using tools necessary for optimization and ranking of web pages on search engines

Email Marketing

Creating / opening an account

Newsletter creation, list import, preparation for sending and sending

Account authorization to arrive in inbox

Google advertising

Account setup, keyword research, and campaign setup

Setting up an Ads account, keyword research and setting up a campaign

Search campaigns

Google Analytics

Opening an account, setting up an account and deploying the code to the site

Knowledge of basic concepts and metrics within the interface

Additional skills

Communication and negotiation skills

Working in a dynamic and goal-oriented environment

Developed organizational and multitasking skills

Projects

Algomed

Medical platform - a roadmap to health

IMC Priora

International Medical Center in Čepin

A.R.L.A

Association for the Promotion of Culture

Divote

Exclusive Korean cosmetics brand

Expert

Designing and professional supervision

Hotel Đakovo

The oldest hotel in Đakovo